Rio Co., Ltd. has pioneered an innovative liquid smoking technology, leading to the creation of the kazusa-smoke brand of smoked seasonings. For its premium organic line, we designed a series of labels that highlight its high-quality, artisanal production process.
Unlike conventional smoked seasonings that add smoky flavor afterward, kazusa-smoke uses a patented method to smoke the liquid itself, delivering a genuine, deep-smoky aroma. The ingredients, including olive oil and soybeans, are sourced from organic farms, and even the smoking wood chips meet the Organic JAS standards.
The label design features smoke and droplets as key motifs, visually representing each liquid seasoning, such as olive oil and soy sauce, through a bi-color horizontal layout. The bold yet simple visuals create a cohesive brand identity, ensuring a strong, recognizable presence.