KENKO LIVE
心臓カテーテル治療の今を学ぶ
医療従事者たちが、心臓カテーテル治療の専門技術を学ぶプログラム「KENKO LIVE」。全国から循環器内科医が、岐阜県美濃加茂市の中部国際医療センターに集まり、ドクター同士で意見交換しながら後進の教育を進めています。スタートは2022年5月。コロナ禍の厳しい状況下での立ち上げながら、以降毎年1回、２日間にわたり継続開催しています。手術室のライブ中継により手技を学ぶほか、超過労働が慣習化している医療現場の働き方改革、子育てと医師の仕事の両立など、さまざまなテーマを立てたプログラムを展開しています。
岩田デザイン事務所ではロゴ、プログラムガイド、WEBサイトなど一連のデザイン制作のほか、当日の写真撮影も担当。プロモーション動画とそれに付帯する音楽も実験的に制作しています。
KENKO LIVE
Learning About the Present of Cardiac Catheterization Treatment
The "KENKO LIVE" program is designed for medical professionals to learn specialized techniques in cardiac catheterization treatment. Cardiologists from across Japan gather at the Chubu International Medical Center in Minokamo City, Gifu Prefecture, to exchange opinions and educate the next generation of doctors.
The program started in May 2022, despite the challenges of launching during the COVID-19 pandemic. Since then, it has been held annually over two days. In addition to learning procedural techniques through live surgery broadcasts, the program covers various themes such as workstyle reform in the medical field, where excessive overtime is common, and balancing a career as a doctor with parenting.
Iwata Design Studio is responsible for the entire design production, including the logo, program guide, and website, as well as photography on the event day. Additionally, they are experimenting with producing promotional videos and accompanying music.
