岩田デザイン事務所
IWATA DESIGN STUDIO

大橋拓写真展「ひととひかり」

人の死の2つのありよう

写真家大橋拓による、人の死をテーマにした写真展。大往生と自殺未遂という2つのエピソード、大橋自身が体験した死にまつわる身近な人のありようを写しています。
岩田デザイン事務所では展示設計から解題文の執筆、DMやパンフレットなどのグラフィックデザインまで手掛けました。

Taku Ohashi Photo Exhibition: Hito to Hikari (People and Light)

Two Ways of Encountering Death

A photography exhibition by photographer Taku Ohashi exploring the theme of human death. The works depict two contrasting episodes— a peaceful death at an advanced age and a suicide attempt — capturing the ways in which people close to Ohashi experienced death, based on his own personal encounters.
Iwata Design Studio handled the project comprehensively, from exhibition design and writing the accompanying interpretive text to graphic design for the direct mail and pamphlet.

展示設計

Exhibition Design

一方の壁面を92歳の大往生を切り取ったA面に、もう一方の壁面は自殺未遂にフォーカスしたB面とし、会場を2面構成として設計。モノクロ中心の写真作品に対し、「ひかり」となるイエローをキーカラーに配し、見る人の視線の導線になるよう配置。

The exhibition space was designed as a two-sided composition: one wall (Side A) presenting a peaceful death at the age of 92, and the opposite wall (Side B) focusing on a suicide attempt. While the photographic works were primarily monochrome, yellow — representing “light” — was introduced as a key color and strategically placed to guide viewers’ visual movement through the space.

パンフレットとDM

Pamphlet & DM

会場の展示設計同様、蛇腹式のパンフレットも表と裏の2面で人の死の2つのありようを伝えるデザインに。タイトルロゴとDM表面に印字されたエッセイ文は、横書きにも縦書きにも見えるようレイアウトし、人の生死のありようが両軸で読み得ることに関係づけています。

Mirroring the exhibition layout, the accordion-fold pamphlet was designed with two sides—front and back—each conveying one of the two contrasting forms of death. The title logo and the essay printed on the front of the DM were arranged so that they can be read as both horizontal and vertical text, relating this dual readability to the idea that life and death can be interpreted along two axes.